Human-Centred Biotech Branding by Morillas

BioSystems is the global agile biotech company. That develops solutions that allow to analyse biochemical reactions in the way you need, thanks to being a full-service company, flexible, LED pioneers and coming from an innovative environment because we craft the solutions that will allow you to expand knowledge and biotech. The project presents a new development for this biotech brand. As part of the brand definition, we shaped a dynamic visual identity that brought the brand concept to life with the help of media artist Santi Grau. To do so, we developed a dynamic graphic language that represents an abstract representation of the Franhoufer Lines. The graphic resource is produced from a generative HTML tool.