Aurea Hotels Brand Identity

Aurea Hotels is a collection of boutique hotels that invite you to discover the true meaning of a destination. They are more than a place to stay… they are the host of the guests, creating unforgettable experiences that fill your soul. Aurea hotels combines the charm of a boutique hotel with the services of a grand hotel. With a proprietary symbol that refers to the beauty of the places and experiences that are discovered during the stay. It is based on a geometric figure with a circular base, an element that evokes protection, infinity and perfection. From these elements the geometric and minimalist language is built that gives the hotel a contemporary and elegant style.